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On May 13th, 2010, from 2-3pm EDT, Forrester will host a tweetjam on the topic: “What BI is Not”. Blogs about the event can be find here and here, and the hashtag in use will be #dmjam, if you want to follow along.

There are two main reasons why I’m very curious about this event. First of all the topic itself. A solid definition of Business Intelligence is useful and helps vendors in their discussions with customers. I remember that it took Westbury several sessions with HP to make sure that our operational reporting solution for HP Service Manager/Center is fully complimentary to BI analytics solution HP has in this area. In the end a good understanding of all the various aspects of BI helped us to determine how the joint value proposition of HP and Westbury provides our customers a unique BI-solution for Service Management.

I’m also curious to see how a Tweetjam works out. I’ve never been in one and any new marketing tool using Social Media is exciting to me. So, if you like the topic or/and just fascinated by Social Media, this is the place to be on May 13th.

Floris

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